Paramount+: “Where memories stay alive”

Role: Art + Creative Director, Copywriter, Graphic Designer & Strategist.

Group members:

Sofía Sánchez, Victoria Ellensohn & Cello Phane

Focus:

Create an awareness campaign that showcases Paramount+'s diversity.

Target Audience:

Millennials and Gen Z aged 18 to 28.

Idea:

Create a campaign showing Paramount+’s diverse platform by connecting the viewers and Paramount with childhood nostalgia.

If interested in the Process book please contact me.

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Corito Sano — Brand Identity